Google awarded location-based advertising patent (V3.co.uk via Yahoo! UK & Ireland News)

Google awarded location-based advertising patent (V3.co.uk via Yahoo! UK & Ireland News)
Google has been granted a patent for the use of location information in adverts to increase the relevancy to users, a decision which could directly impact the plans of rival Apple in the space.

Posted by Patent Search and Filing Staff - March 2, 2010 at 7:20 pm

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